Freeze X Fest from CMLifeVideo on Vimeo.
The second annual Freeze X Fest at Soaring Eagle Casino & Resort was underway Saturday, January 23rd in Mt. Pleasant, Michigan. With over 3,000 in attendance, spectators enjoyed watching winter action sports at the largest event of its kind in Michigan. For snowboarders, the Mighty Midwest Tour led by pro snowboarders Pat Milbery, Scott Stevens, Nick Visconti, and Sean Genovese gave amateurs a chance to ride and progress with the pros. As the campus representative, Central Michigan University got word of the event through Facebook and some guerilla marketing tactics, which proved to bring more students out and get involved this year.
